HE Australia x Cure Cancer

We have some really exciting news to share. 

I created HE Australia with the aim for men (and women) to always look and feel their best.

I look back at my own experiences and the generations of men in my family before me. They were hard working men who spent long extended periods of time in the sun. My great grandfather working outside all day every day, and I remember when I was young that he had melanomas removed from his face and it always stuck with me.

My grandfather was a farmer, and I remember the skin damage that was caused from prolonged exposure to the sun - and he had an olive complexion (not like pale old me). This is just my story, so I was certain that there were millions of families like mine.

The other factor that came into play, was the fact that Australians are synonymous with tanning. We love the sun - and we love to be tanned. However, prolonged skin exposure is so bad for the skin. It's our largest organ, and it's imperative that we look after it.

I have very pale skin naturally, and I am one of those people who likes to look tanned. I don't want to be the darkest colour - I just want a nice healthy looking bronzed glow.

HE Australia was developed for men that want to look and feel their best, they don’t have time to lay in the sun, or they are hyper-aware of the damage that exposure to the sun causes. Our aim is to break the stigma of fake tanning amongst men and help not only prevent the development of melanoma and other skin cancers amongst men whilst building confidence. 

I am excited to partner with Cure Cancer Australia. They are leading the way in terms of new methods of cancer research. They are pushing the boundaries and discovering new ways to find a cure for cancer. Something that I am very excited and passionate about.

$1 from every sale of HE Australia goes towards helping fund vital cancer research. So not only can you look good on the outside, but you can feel good on the inside.

Head to CureCancer.com.au for more information.